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ENTERTAINMENT INDUSTRY FINDS PEER-TO-PEER SOLUTION WITH ARDENT

Released on = August 4, 2005, 8:55 pm

Press Release Author = C. Keesh/Ardent Media

Industry = Entertainment

Press Release Summary = ENTERTAINMENT INDUSTRY FINDS PEER-TO-PEER SOLUTION WITH ARDENT “The industry is clamoring for this solution.” The globalization of the Ardent
Media proprietary distribution system has spurred investors’ interest. The Ardent Media solution has combined a proprietary DRM solution with other technologies that
produces a transportable solution that will work in DVD players, computers, handhelds and wireless.

Press Release Body = TORONTO, ONTARIO, AUGUST 5, 2005:

The Entertainment industry is taking notice of the dynamic solution for the emerging industry of distribution of video over the internet. Ardent Media has introduced a
peer-to-peer (P2P) solution to the American entertainment industry that will provide not only the ease and speed of Bittorrent, but solve the issues inherent with the
current digital rights management (DRM) solutions.

Discussions with a number of American firms interested in developing the next generation of P2P video delivery systems has also brought interest from the Silicon Valley venture capital community. With the recent advent of a number of P2P ventures and the original inventor, Bram Cohen, looking to commercialize his Bittorrent creation, interest has increased.

“The industry is clamoring for this solution. Other solutions go part of the way but this solution solves the problem of distribution and content management right through to the end user,” says Martin F. Katz, the Executive Producer to the Oscar Nominated film Hotel Rwanda.

After testing the distribution engine and software in the Canadian marketplace for a number of producers and broadcasters, Ardent Media is entering into the larger
American arena.

The globalization of the Ardent Media proprietary distribution system has spurred investors’ interest. “The American investment community has shown strong interest in
our solution, which is moving us forward, faster.” Michael Greene, founder and CEO.

The Ardent Media solution has combined a proprietary DRM solution with other technologies that produces a transportable solution that will work in DVD players,
computers, handhelds and wireless.

Web Site = http://

Contact Details = Ardent Media
4261-A14 Hwy 7, Suite 242
Unionville, ON, L3R 9W6
Phone 905.471.5916
Fax 905.471.9730
CEO Michael Greene


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