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EPR Archived News |
Grandchildren the inspiration for a new company.
Released on = September 22, 2005, 6:35 pm Press Release Author = Norbert Rug Industry = Small Business Press Release Summary = The who, how, when, where and why behind Akron Grove Bath Products. Press Release Body = For immediate release. Grandchildren the inspiration for a new company. Lockport, New York 9/22/05 " It all started as a project for my grandchildren. One Mother's Day, they decided to give their mothers a hand crafted gift that they had made. They made bath fizzies from a recipe we got off the internet." said Donna Rug. " Then a friend gave me a "Bath Bomb" she had received as a gift. I liked it so well we went online to find more and I was appalled at the price. I thought, that will be the day I spend $6.00 for a single bath. When I looked at the ingredients in the "Bath Bomb" I realized they were the same as in the bath fizzies they had just made." she continued. This is the answer the owner of Akron Grove Bath Products gives when asked why 3 years ago, she started her own company. She decided to start a business making bath bombs, a few glycerin soaps, and bath salts. This was her entire product line. Her concept was to provide a quality product at a price everyone could afford. " Initially, we were selling to friends and family and they liked the products. We began doing a few home parties and catalog sales." Donna said. She only had a product line of about 10 different items then. Soon after, she started the "Craft Show" circuit and had reasonable sales from them. Her natural, home made products sold well. Slowly, she started to add additional scents and other products. Eventually, her products were in several local shops and she decided that she wanted to expand her reach. Unfortunatly, it was becoming difficult for her and her husband to go out selling every weekend. " My husband suggested the internet and he spent many long hours building a website for us. He gave me the website one year as a Christmas present. At first, we were happy to get 1-2 visitors a week, but he kept improving the site while I was inventing and trying new products." she said. The website now gets 25-35 visitors a day. It also has links from over 3,600 other sites that funnel traffic to her site. Due to the internet they've managed to get her items in shops as far away as Texas and their products have been shipped to Canada, England, Scotland and Australia. She now carrys over 100 different items and can custom make them with any of her more than 80 scents. She can also make her products unscented and without dye for those that need or want them this way. She added. "After I make a new product, we give a sample to our friends and family members to try out. If they all like it, we then add it to our product line." You can visit her at http://www.akrongrove.com Web Site = http://www.akrongrove.com Contact Details = 61 Grove Ave. 716-434-4875 nrug@juno.com
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