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First Podcast Advertisement Model Created Startup Providing Direction and Advertising Solutions for Mobile Media

Released on = March 13, 2006, 9:44 pm

Press Release Author = Billy Surf

Industry = Advertising

Press Release Summary = (Charleston, SC) - Voice Over company SurfNoise launches
PocketSpots (www.pocketspots.com), mini audio commercial campaigns targeted at
mobile devices (Ipods, cellular phones, etc).

Press Release Body = Podcast ad Placement Company BlastPodcast stated: "We were
thrilled to be approached by PocketSpots who were the first audio ad production
facility who really seemed to \"get\" the difference between the audience experience
in Podcasting compared to Radio. PocketSpots has moved very quickly to produce
multi-part, non-invasive and extremely clever Ad campaigns for our Content Partners
and we\'re especially pleased with the added work they\'ve done with
www.charitynavigator.org with regard to PSA ads for podcasting.\"

PocketSpots (www.pocketspots.com) offers free audio production for the Non-Profit
organization Charity Navigator and their approved charities to all Podcasters and
Podcast networks (www.surfnoise.com/charity.htm).

As Podcasters experimented by adding 30 and 60 second commercials to podcasts, it
became clear that traditional TV and radio commercials would not work. The model
created for PocketSpots is much different. The general commercial length is 4, 6
and 10 seconds. Compact, stand-alone ads feature building campaigns with a call to
action. The intrigue and "tease" factor are amplified by the brief nature of these
new marketing tools. Imagine traditional radio and television ads condensed,
shorter and non-invasive. PocketSpots range in price from 100 to 900 dollars.

- END -


Web Site = http://www.pocketspots.com

Contact Details = Billy Surf
President
PocketSpots
1075 Barbados Way
Charleston, SC 29412
843.762.7975
Fax 209.644.0885
press@surfnoise.com
www.pocketspots.com

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