Press Release Author = Myfotowall Australia Pty Ltd
Industry = Consumer Services
Press Release Summary = An interiors revolution could be just a few mouse clicks away following the launch of a new online process for creating stunning feature walls from digital photographs.
Press Release Body = A Perth company wants us to brighten up our homes and businesses by creating stunning wallpaper from digital photographs.
The patented Myfotowall® system makes it easy to edit and enlarge any good quality image, and turn it into bespoke wall covering in just four simple steps.
From its web site, you select an image, edit it and then blow it up to 1600 times its original size. Once you\'ve entered your wall dimensions and toggled a simple \'move and zoom\' tool to see exactly how the image will look on your wall, just click to order and the finished product is delivered as easy-to-hang wallpaper strips.
The original image needs to have a minimum resolution of 300dpi - the quality usually produced by decent digital cameras. It can either be selected straight from your own picture files, from a commercial photo library - or from the 700 images which are freely available from the Myfotowall® site.
In the home, it means living rooms can be adorned with stunning lifestyle images, and bedrooms and home offices emblazoned with iconic pictures of favourite fashion, sport, movie or pop stars.
In our businesses, it means nightclubs and bars can be given cool and contemporary makeovers; sterile car showrooms enlivened with classic images from photo archives, corporate and retail fit-out enhanced with image-rich wallscapes, hotel rooms themed with iconic graphics, or paediatric hospital wards treated with restful and inspirational imagery.
"With this system there\'s now no reason why every home and business in Australia can\'t have a sensational wallscape depicting a defining family, sporting, fashion or movie moment,\" said Myfotowall Director Paul Sowerby. \"Star Wars fans, for example, can create their own corner of the galaxy, and footie fans will be able to visit their club\'s website and design wallpaper featuring images of their favourite player.
The Myfotowall® process is also expected to be snapped up by businesses which hold their own stock of library images.
"From Gucci to Louis Vuitton, and the West Coast Eagles to Holden - organisations which have painstakingly built up image banks can leverage their libraries and give their fans a chance to create their own personal fotowall," added Sowerby. "It means, for example, that footie fans will be able to visit their club\'s website and create wallpaper featuring images of their favourite player."
As it\'s easy to remove and replace without damaging the wall, a fotowall is perfect for changing the look of any commercial environment. It is also ideal for marketing campaigns or branding messages, and can cope with any size or shape of wall.
Digital wallpaper is durable and washable, and applied in exactly the same way as traditional wallpaper using ordinary paste.
Myfotowall® Australia Pty Ltd, 272 Stirling Highway, Claremont, Western Australia 6010 Tel: 08 9284 4837. Press contact: Paul Sowerby 0410 910271. Web: www.myfotowall.com.au eMail: paul.sowerby@myfotowall.com.au
2012
