Released on = September 5, 2006, 7:18 am

Press Release Author = Missy Moody

Industry =

Press Release Summary = Awecomm Web Strategies (AWS)-a Troy, Mich.-based provider of
Web design and Web marketing services-announced today that it has been contracted by
Quality Lumber of Columbus, MI to create a search marketing strategy for the
building material supplier.

Press Release Body = Troy, Mich., September 5, 2006 Awecomm Web Strategies (AWS)-a
Troy, Mich.-based provider of Web design and Web marketing services-announced today
that it has been contracted by Quality Lumber of Columbus, MI to create a search
marketing strategy for the building material supplier.
AWS will implement a search engine marketing campaign that will focus on driving
foot traffic to Quality Lumber's showroom. The strategy consists of a number of
product-specific web pages that will attract users who are searching online for
Hurd windows and Shiloh cabinets, two of Quality Lumber's top selling product
lines. The two newly designed pages (http://www.qualitylumber.com/hurd and
http://www.qualitylumber.com/shiloh) contain highly relevant information related to
each product, and a strong call-to-action that prompts users to take advantage of
current promotions.
"Highly specific web pages like the ones that we've designed for Quality Lumber are
very affective at generating sales leads for this type of product," said Bobby
Franske, a Search Marketing Specialist at AWS, "web users that are searching for
the product are able to identify quickly with what the company is offering, and
will take the next step towards a purchase."
Richard and Lois Pierson formed Quality Lumber in 1986. Quality Lumber started in
Harrison Township in Dick and Lois\' home and has since formed its own identity and
is now the largest Hurd Window distributor in Michigan. Quality also sells cabinets,
carpet, engineered floor systems for homes, and many more building products. Quality
Lumber was established to help builders buy superior quality building supplies at
near wholesale prices.

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For more information please visit www.awecommwebstrategies.com


Web Site = http://www.awecommwebstrategies.com

Contact Details = 165 Kirts Blvd.
Suite 400
Troy, MI 48084
248-404-9910
248-404-9912
mmoody@awecomm.com