Released on = September 18, 2006, 1:00 pm

Press Release Author = Elliance

Industry = Small Business

Press Release Summary = Smith International, a Fortune 500 company, wins Elliance\'s
eMarketing Survival Sweepstakes and aims to achieve success in the complex world of
eMarketing.

Press Release Body = Pittsburgh, Pa.- After ten weeks of anticipation, Cameron
Wallace has been selected as the winner of Elliance\'s eMarketing Survival
Sweepstakes for Marketing Professionals.

Wallace is the marketing manager for Smith International, a Houston-based company
that is ranked 390th on Fortune 500's list of the largest companies in America.

As a way to reward one hardworking marketing professional, Elliance, the creators of
ennect web-based marketing software, supplied Wallace with a 30 gig video iPod, 100
free ennectMail credits, and a variety of prizes all geared toward helping marketers
develop an eMarketing strategy, find inspiration for their campaigns, and have fun
while on the job.

Wallace plans to use the ennectMail credits to develop a new web-based marketing
strategy for Smith International and reduce its reliance on traditional marketing
tactics, which included print advertising, tradeshows, and sales calls.

\"Communicating directly with our customers via email will mark a real change from
our usual mass-market communication strategies," said Wallace. "Elliance\'s suite of
e-marketing tools will help us gauge our customer's interest in new products,
distribute testimony from actual customers, and ensure that our company's products
and services continue to meet their needs."

The ennect product suite provides affordable marketing tools for companies of all
sizes. At a rate of five cents per email, companies can maintain relationships with
their loyal customers and inform them of new products and services for much less
than the traditional costs of print advertising.

"ennectMail is a practical marketing solution that doesn't break our budget," said
Wallace. "For the money spent on one print advertisement, I can send thousands of
emails that are guaranteed to reach our customers."

For additional information about the ennect product suite, go to
http://www.ennect.com.

About Smith International
Smith International, Inc. is a leading worldwide supplier of premium products and
services to the oil and gas exploration and production industry, the petrochemical
industry and other industrial markets operating through four business units, M-I
SWACO, Smith Technologies, Smith Services and Wilson. M-I SWACO, a supplier of
drilling and completion fluids, production chemicals, solids control and waste
management services to the worldwide oil and gas industry, is owned 60 percent by
Smith International, Inc. (NYSE: SII) and 40 percent by Schlumberger Limited (NYSE:
SLB). Visit http://www.smith.com for more information.

About Elliance
Elliance, creator of the revolutionary ennect online marketing toolkit, is an
emarketing firm specializing in results-driven web site design and emarketing
solutions. Clients include Maps.com, Black Box, Mellon/Dreyfus, Diebold, Medrad,
Carnegie Mellon University, Waterpik Technologies, Readers Digest and others. The
ennect product suite won Cisco's Growing with Technology Award in 2005 and earned
Elliance the distinction of being a finalist for Dell's Excellence in Innovation
Award for the innovative use of technology.

Elliance has been recognized by Business 2.0, Inc. Magazine, the eMarketing
Association and the Web Marketing Association amongst others for creation of
outstanding interactive web experiences and smart search engine strategies. To learn
more about Elliance, visit http://www.elliance.com.



Web Site = http://www.ennect.com

Contact Details = Carole Lucas