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After 9 months, MBC expands membership to 38 countries

Released on = December 9, 2006, 4:32 am

Press Release Author = Multicultural Business Council

Industry = Small Business

Press Release Summary = Multicultural Business Council, a cultural empowerment
organization, has experienced rapid growth during its first 9 months of existence.

Press Release Body = Multicultural Business Council, a Rochester Hills, Michigan,
cultural empowerment organization, has experienced rapid growth during its first 9
months of existence. The organization has enlisted 655 corporate members
representing 38 countries!

Typical members have operations in multiple countries or companies seeking to reach
out to specific cultures. Therefore the reach of MBC goes much further as many of
members have thousands of employees in multiple countries. Luxottica Group of
Milan, Italy, operates eye care centers and manufacturing plants around the world.
Their brands include Lenscrafters and Sunglass Hut and they have hundreds of
thousands of employees. MBC provides Luxottica with an additional global web
presence through the growing mbcglobal.org website. My Neat Site, a website
developer in Siberia, has used their MBC presence to reach out to customers in the
United States, Canada, and the United Kingdom.

MBC differs from local chambers in that a typical chamber member is a local business
attempting to build commerce in their local area. MBC members are generally
companies that are international in nature. Whereas a local hospital would benefit
from the local chamber, international hospitals fit the MBC membership target. The
Mayo Clinic with operations in the United States and Mexico turned to MBC co-founder
William Kaafarani when they needed help opening a clinic in the United Arab
Emirates.

Countries with a corporate headquarters or regional office where a key contact is
employed include Argentina, Asia, Australia, Brazil, Canada, China, Columbia,
Denmark, Egypt, El Salvador, England, France, Germany, Holland, India, Ireland,
Israel, Italy, Jamaica, Japan, Korea, Lebanon, Luxembourg, Mexico, Netherlands, New
Zealand, Nigeria, Peru, Portugal, Puerto Rico, Russia, Serbia, South Africa, Spain,
United Arab Emirates, United Kingdom, Ukraine, and United States of America. A full
listing of members is available at mbcglobal.org.

Some very simple efforts have had success. "We added a Holiday Center to the website
to provide a single point for education about the five key holidays in December,"
says Weaver. "We received several possible comments including a professor from The
Johns Hopkins University. She thought it was the best and most concise single-point
overview of the holiday origins and customs. As simple as the site is, it shows the
real hunger people have to understand the cultures of the world."

In addition to memberships, MBC offers direct services including employee
assessments culturally accurate in 18 languages. The assessments allow individuals
to take the pre-hire or employee development assessments in their primary language
while supervisors receive the results in their primary, even if it is different from
the language in which the assessment was taken.

MBC\'s future includes cultural tours and expanded avenues to create targeted
education and marketing for our members. "We will be making several significant and
groundbreaking announcements during our next quarter," says Weaver.

Based on successes to-date, MBC is definitely on a successful growth path which
should continue long into the future.


Web Site = http://www.mbcglobal.org

Contact Details = Rick Weaver||1720 Northumberland Drive, Suite 202||Rochester Hills
, 48309||$$country||||248-802-6138||rick@mbcglobal.org||http://www.mbcglobal.org

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