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Dollar Store Pioneer to Power House

Released on = February 27, 2007, 4:29 am

Press Release Author = Concord Enterprise

Industry = Retail

Press Release Summary = From Dollar Store Pioneer to Power House Back in 1982, when
Ted Shayan was importing and wholesaling general merchandise.

Press Release Body = From Dollar Store Pioneer to Power House Back in 1982, when
Ted Shayan was importing and wholesaling general merchandise, "There was a very
limited amount of merchandise for dollar stores," then a fledgling segment of the
retail industry, he recalls. Shayan, a co-owner of Concord Enterprises Inc., located
in Los Angeles, became a pioneer in supplying that emerging field. It turned out to
be a very smart call. According to Shane O'Sheeran, show manager of Dollar Store
Expo, the dollar store retail segment accounted for $40 billion in sales in 2004
and is projected to maintain a steady pace of growth over the next decade. Since
founding Concord, Shayan has consistently added product categories, building his
company into a one-stop source for the burgeoning dollar store segment and for
other retailers who are adding dollar sections to their existing product mix.

"Our strength lies not only in the fact that we can supply all product categories,
but also that we focus primarily on everyday items," Shayan says. "Everyday items
sell fast, because they're consumable. They bring customers back into stores on an
everyday basis," adds Todd Stevens, Concord's marketing director.

"That's increased business for the retailer and everyday exposure to all of the
products the store sells," he explains. By focusing on a broad selection of
consumables, the widest possible range of product categories, good quality and
strong customer service, Shayan says, "Both our sales volume and our customer base
has expanded every year since 1982. Quality is a very important aspect of our
selection," he adds. "The American consumer isn't fooled by cheap merchandise. "
The dollar store segment has burgeoned, and it is recession proof, he also notes.
"When the economy is bad, this segment still remains very strong, because people
must still buy everyday items, and they are looking for the best value. " About 10
years ago, Concord began a website, "Initially as a tool for business," Shayan says.
"During the past five years, it has really become a booming portion of our overall
business and it's become one of our best selling tools. We get thousands of visits
everyday." This did not come automatically. Concord invested in technology that
makes it easy for retailers to identify products of interest and expedite their
shopping quickly and reliably. The company created a whole new division, adding
approximately 60 new people to support Internet and catalog sales. "This has
increased our customer base not only throughout all of the U.S., but also all around
the world, " Shayan reports. Thus, Concord has a multilingual sales force, ready to
help customers wherever they are. "Currently, the Euro is so strong, we are
getting a lot of European customers who can obtain exceptional values from our
company," he explains. The website, www.dollaritem.com, contains approximately
10,000 items, and the site is updated from inventory in real time, assuring
retailer shoppers that whatever they order is in stock, ready to ship.

"Through easy navigation, a retailer can place a $10,000 order within minutes,"
Stevens says. While all products are offered online, the company also produces a
new 200 page catalog every 60 days for the benefit of customers who prefer to shop
that way. Concord operates from more than 500,000 square feet of warehouse space at
four locations in Los Angeles. The Los Angeles location, close to the harbor, is
another benefit to Concord's customers, Stevens points out. "When warehouses are
located in the middle of the country, they accrue added transport costs. Being
located where the overwhelming majority of products arrive helps us keep costs down
and pass those savings along to our retailer customers," he says. "This is the
mecca of the general merchandise industry," he adds. Because Concord is a one stop
source for all dollar store product categories, retailers also have the benefit of
consolidating their orders for all store sections into single shipments, thereby
obtaining the most efficient freight rates.

Web Site = http://www.dollaritem.com

Contact Details =
Concord Enterprises Inc.
2957 East 46th Street Los Angeles, CA 90058
Tel.: 323-588-8888 Fax: 323-588-8080
Email: sales@dollaritem.com
Website: www.dollaritem.com

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