Released on = March 8, 2007, 11:09 pm

Press Release Author = prasanth/MutualPR

Industry = Internet & Online

Press Release Summary = Guruji.com, India's first search engine has announced the
launch of Indian language search. The first phase of launch will cover Hindi, Telugu
and Kannada language search. This will help the users to get accurate search results
in their language and thus will improve their search experience. The Desi search
engine provides a simple but very effective language interface

Press Release Body =


Bangalore- March 09, 2007: Guruji.com, India's first search engine has announced the
launch of Indian language search. The first phase of launch will cover Hindi, Telugu
and Kannada language search. This will help the users to get accurate search results
in their language and thus will improve their search experience. The Desi search
engine provides a simple but very effective language interface. Guruji.com has
launched the most comprehensive Indian language search engine covering a range of
specific content - news, entertainment, travel, astrology, literature, business,
education and more.Guruji will also be launching the same service in other important
languages in the coming months. Hindi being the national language and the most
spoken language in India is the second most spoken language in the world. Around 500
million people speak Hindi in India and abroad, and the total number of people who
understand the language is estimated to be around 800 million. More than 180 million
people in India gaze at Hindi language as their mother tongue and 300 million use it
as a second language.



Anurag Dod, Co-Founder & CEO, Guruji.com said "What sets us apart is our focus on
the Indian market and the Indian consumer. China has become a big internet economy
because of content availability and accessibility in local language. If India were
to grow at the same rate, we need more focus on vernacular. It's only then we would
have truly empowered the Indian consumers".



Gaurav Mishra, Co-Founder & COO, Guruji.com explains "90% of internet search queries
are local in nature, and Guruji.com will deliver better search results than any
other search engine in these instances. The next wave of growth for internet in
India will be fuelled by the growth of vernacular content and the way it is accessed
by consumers across the country and the Indian language search engine from guruji
is a step in that direction".

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About Guruji.com

Guruji.com is India\'s first internet search engine. Founded by two IIT Delhi
graduates, and backed by Sequoia Capital, the company focuses on developing search
products for enhancing the Indian user experience. Crawl Technology, used by
guruji.com, is a complex computing system that crawls the web identifying Indian
content using sophisticated algorithms.

The technology is built on a distributed architecture that can scale with the
growing needs of the users. It crawls the web, indexes the data that it gathers and
provides the user with a simple keyword based interface to get to the data quickly
and efficiently.

The company has assembled a farm of servers to index the entire universe of Indian
websites and is using propriety algorithms to go deep into the Indian internet
domain and fetch locally relevant results to search queries of Indian consumers

To learn more about Guruji.com visit www.guruji.com.







Web Site = http://www.guruji.com

Contact Details = For more information, please contact:

Prasanth Chandran

09986732599

pchandran@mutualpr.com

Mutual PR