Press Release Summary = HenrichConsult.org announces the publication of the first of a series of White Papers on educational research conducted on behalf of clients.
Press Release Body = HenrichConsult.org announces the publication of the first of a series of White Papers on research conducted on behalf of clients.
This first of a kind White Paper covers the research conducted on the entertainment-education radio soap, NEVER TOO LATE in Thailand. HenrichConsult.org was involved in the creation of the NEVER TOO LATE series (101 episodes on national radio) both from a mediastrategy development process. Communication goals were established, implemented through a collaborative scriptwriting process, aired over a year period and then research conducted primarily by research consultant, Christine Henrich.
This study, as presented in the White Paper, has shown the effectiveness of the entertainment-education strategy. It purposely engages the audience, causes them to think about issues brought up on the program and then to choose to make changes in their personal lives. Entertainment-education is an effective tool to involve an audience in personal change.
HenrichConsult.org is a mediastrategy and educational consulting service offered for non-profits here in the USA and overseas. For more information, email info@HenrichConsult.org or call 434-878-3029.
Web Site = http://www.HenrichConsult.org
Contact Details = For more information, email info@HenrichConsult.org or call 434-878-3029.
2012
