Released on = June 11, 2007, 8:49 pm

Press Release Author = Vote in Style

Industry = Apparel & Fashion

Press Release Summary = Why should trendsetting be placed in the hands of only a few
social elites? Vote in Style opens the doors of the fashion industry to
community-based interaction that allows anyone to be critics and authorities of
their fashion expression.

Press Release Body = June 12th, 2007 - Few people set trends; almost everyone
follows trends. But why should trendsetting be placed in the hands of only a few
social elites? Vote in Style believes, "Everyone should have a say in decisions
which influence their individual expression." A voting based site, Vote in Style
opens the doors of the fashion industry to the community-based interaction that
allows anyone to be critics and authorities of their fashion expression.

Vote in Style gives every fashion lover the chance to make their own style choices.
Users vote on trends and styles, as well as post trends and styles to be voted on.
Based on the community's consensus of votes, a style is deemed "in" or "out."
Through this voting system, which the creators of Vote in Style call a "fashion
democracy," everyone gets a say on what's in and what's out.

In the Vote in Style community, any one with a passion for fashion can actively
contribute to and create new trends, not only passively trend-watch and emulate
others' style choices. Emphasizing active participation, Vote in Style spotlights on
their homepage, "Top Reporters," the users who post the most styles voted "in".

The fashion community is craving for new ways to express themselves and interact.
Addressing this need, Vote in Style creates a new platform, a place where the
community of fashion lovers can share, show, and discuss fashion, vote and express
their own styles, as well as have a hand in setting new trends.

About Vote in Style:
Vote in Style is a fashion voting site, created to promote community-based decisions
on what's in and out of style. Vote in Style facilitates fashion discussions and
provides a platform for the community to showcase and determine trends.

Web Site = http://www.voteinstyle.com

Contact Details = Ann Nguyen
ann@voteinstyle.com
http://www.voteinstyle.com/