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KEEPING THE DRIVE ALIVE

Released on = August 28, 2007, 3:03 pm

Press Release Author = Evan Carmichael

Industry = Small Business

Press Release Summary = Five Tips To Keep Entrepreneurs Motivated In Their Search
For Success

Press Release Body = TORONTO, CA - August 28, 2007 - That one big client you wanted
to land just turned you down; that star employee you wanted to hire left you
hanging; and, the thousands of dollars you spent on marketing are having little
effect. Meanwhile, your competitors seem to be getting everything right.

It is a familiar picture for most entrepreneurs. Obstacles present themselves on a
daily basis and you can't do anything about it. Or can you?

Entrepreneurship expert Evan Carmichael suggests you can. "As entrepreneurs, we may
never be making as much money as we want, be growing as fast as we want, or be
networking as wide as we want, but none of that matters as long as we have one
thing," he says. "Motivation."

Entrepreneurs are by definition risk-takers, and if they're going to keep taking
those risks and staring uncertainty in the face, they need to learn how to stay
motivated through it all, says Carmichael.

"No problem is too big for the person who has the drive to keep going," he suggests.
"With drive, you can overcome everything and achieve anything."

Carmichael admits, however, that motivating yourself, not to mention those under
you, is no easy task. So, how does one do it?

First, he suggests, remember the oldest trick in the book. "Rewards," says
Carmichael. "Nobody likes to admit it, but we're all a little bit selfish. Give
yourself or others an incentive to work for and watch the productivity go up."

Secondly, make sure everybody on your team knows what they're supposed to be doing.
"Come together to create goals, and give people clear roles for proceeding," says
Carmichael. "People will work better if they know exactly what's expected of them
and by when."

Carmichael's third suggestion is to create an environment that people will like
working in. "You want to strike a balance between fostering a team spirit and
encouraging individual success. As social beings, we like working in groups, but we
also like knowing that our hard work and creativity will be accepted and
recognized."

Fourthly, ensure that there is a free flow of communication between everyone. "Your
staff should know that by coming to you with a problem, they won't be punished,"
says Carmichael. "By being friendly and offering constructive criticism, you can
motivate your troops without resorting to fear."

Finally, Carmichael suggests that those entrepreneurs who work alone often have it
tougher than everyone else since there's no one else to keep them on their toes. But
that doesn't mean they should give up. It just means they need to dig deeper to find
their drive.

"Solopreneurs need to constantly go back to their dream, to their original vision,'
he says. "If that dream is no longer something you want for yourself, then chances
are you won't find success anyway. But, if that dream is still alive, then fight to
keep going. What got you started in the first place can keep you going through to
the end."


###

Evan Carmichael is available for an interview. Please contact him at
evan@evancarmichael.com.

Evan is an entrepreneur and international speaker. Evan\'s website,
Web Site = http://www.evancarmichael.com

Contact Details = Evan Carmichael Communications

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