Press Release Summary = Industry sources say that the self-proclaiming, independent websites that offer comparison services to the consumers may not be so actually.
Press Release Body = London (online-unsecured-loans) August 23, 2007: There are many price comparison websites that claim to be independent and working in the interests of the consumers. However, some experts cast doubt on the so-called websites.
The price comparison websites attract millions of customers. These websites promise to search cheapest deals available in the market. The customer may have requirement for unsecured loans or personal loans or some other types of products. When they find easy comparative statistics available on these sites, they usually take them for granted.
Karen Darby, co-founder of SimplySwitch.com, says: \"There are many confusing messages out there, with each supplier and provider claiming to offer the best service or value. The only way of being certain you are getting the best deal is to check with an independent price comparison service.\"
But, very often comparison websites are driven by profit motives. Product providers, who offer thousands of products like unsecured loans, consumer products, etc., give billions of pounds in commission to these websites.
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