Released on: November 30, 2007, 1:02 am

Press Release Author: Rich Christiansen

Industry: Entertainment

Press Release Summary: Sunday mornings can get pretty hectic around the Christiansen
household. With five boys who always want to look their best for church, the rush
to get to services on time occasionally led to a rather knotty problem - neckties
flying in all directions, sometimes along with the frustration of being unable to
tie the perfect knot.

Press Release Body: Sunday mornings can get pretty hectic around the Christiansen
household. With five boys who always want to look their best for church, the rush
to get to services on time occasionally led to a rather knotty problem - neckties
flying in all directions, sometimes along with the frustration of being unable to
tie the perfect knot.

That led to a confab among the tie-wearing contingent of the 7 member Christiansen
family. Father Rich Christiansen and his three sons, John, Matthew, and Nathan got
together to investigate ties and the best knots to keep them tight. Of course, Rich
had demonstrated the most common necktie knots to each of his boys - many, many
times. But when they started to unravel the humble necktie, they were surprised to
discover over a dozen different knots, along with a quirky history that went back to
Ancient China.

Rich saw an opportunity to take what they had learned and turn it into a practical
and educational family project. With over eight years experience creating successful
web entrepreneur communities, Rich put his sons to work on the concept and design of
a helpful new site focused simply on How To Tie A Tie. "This was a wonderful
opportunity," Rich Christiansen said. "Not only are we filling a real need, but it's
a chance for my sons to learn the process of bringing up a website."

It is evident that these boys have been discussing the business model. Sixteen year
old John Christiansen says: "We are going to give all of the instructions and
diagrams away for free. We will sell ties and stuff and any money we make we are
going to put into an education savings account. Half of this money will go orphan
girls in Nepal, and the other half will go to our personal college savings."

Based on the family's research, the 2TieATie.com site is full of information about
neckties, as well as men's fashion issues, and tips for shopping. But the most
popular part of the site is sure to be the step-by-step, illustrated instructions on
how to tie 15 different ties ranging from the popular Windsor knot to the difficult
bow-tie!

Fourteen-year-old Matthew Christiansen is proud of the result: "We worked really
hard and we came up with a site that is easy to use and gives people some really
helpful information."

His brother Nathan 11 agrees, and likes to point out that 2tieatie.com is the result
of a family working together. "We did the research with my dad and learned that
there was a lot of potential search engine traffic," Nathan said. "It was crazy my
dad has us work with people from all over the world to do this site. The design and
programming was done in India, the content here in the USA, and the diagrams in
Pakistan.

Matthew at the age of 14 has already become a necktie-tying legend. "The knots
really work and are easy to follow," Matthew said. "It's how my brothers, my
friends, and I tie our ties every Sunday. It really works!"

Web Site: http://www.2tieatie.com

Contact Details: Family Ties is written by Rich
Christiansen from www.2tieatie.com. You may please visit this website that gives
detailed understanding on how to tie a tie using step
by step instructions with relative visual diagrams. Various href=\"www.2tieatie.com\">tie knots are brilliantly explained here.