Released on: January 22, 2008, 3:33 am

Press Release Author: Franklin

Industry: Consumer Services

Press Release Summary: Barc offers the first complete skin care line specially
designed to address the specific skin care needs of African-American and Hispanic
men.


Press Release Body: New York,NY, Jan 22,2008--- Barc, the leader in the $1.8 billion
African-American and Hispanic men\'s grooming category*, today announced the official
debut of its new travel size for its market leading razor bump relief product.
Barc\'s Bump Down razor bump relief product is now available in a convenient 1.7 oz
bottle and is retailing for $11 nationwide.

Bump Down reduces irritation and ingrown hairs due to shaving, preventing new bumps
from occurring while healing old ones.
Formulated with glycolic acid to exfoliate, Bump Down is also enriched with
chamomile extract and glycerin to calm your skin while leaving it moisturized.

\"After conducting extensive focus groups, we saw a big demand for a travel size
version of Barc\'s Bump Down - the leading razor bump relief treatment for men with
medium to dark skin tones,\" said Christopher Hayes, CEO, Barc. \"Today\'s
announcement demonstrates our ongoing commitment to creating the most-effective,
convenient products for our customers.\"

In addition to Barc\'s Bump Down product, Barc also offers Cutting Up shaving cream.
Barc\'s Cutting Up is an enriched shave cream that softens the hair to ensure a
smooth shave. This thick shave cream is formulated with beard softener to help
reduce shave bumps, boswellia serrata gum to prevent irritation and soothe the skin,
and glycerin to hydrate and nourish the skin.

About Barc
Barc offers the first complete skin care line specially designed to address the
specific skin care needs of African-American and Hispanic men. Barc is recognized
worldwide for its breakthrough products designed for this powerful market segment,
including its razor bump relief skin product, Bump Down, as well as its shaving
cream, Cutting Up. Barc is headquartered in New York City at 48 West 21st Street,
Suite 906. For more information, please call 212.414.4944 or visit getbarc.com.
Press release distribution by PressReleasePoint(http://www.pressreleasepoint.com/)


Contact:

Franklin
BARC LLC
New York, NY 10010
United States.
(212) 414-4944
info@getbarc.com
http://www.getbarc.com

Web Site: http://www.getbarc.com

Contact Details: Franklin
BARC LLC
New York, NY 10010
United States.
(212) 414-4944
info@getbarc.com
http://www.getbarc.com