Estee Lauder
launches new limited edition Mother’s Day gifts
Released
on: February 22, 2008, 7:13 am
Press
Release Author: Estee
Lauder
Industry:
Consumer
Services
 Press
Release Summary: Estee Lauder, a leader in the luxury cosmetics,
skincare and perfumery market, introduces new limited edition Fragrance
Gift Sets in time for Mother’s Day
Press
Release Body: Estee Lauder, a leader in the luxury
cosmetics, skincare and perfumery market, has introduced 8 new limited
edition Fragrance Gift Sets for Mother’s Day.
The
perfume gift sets encompass each of Estee Lauder’s
most popular fragrance lines, and are all available from the Estee
Lauder website. Included in each set is an Eau de Parfum,
along with accompanying body products, which are all gift wrapped
and ready for this Mother’s Day.
The
Estee Lauder Mother’s Day lineup includes perfume
gift
sets for Pleasures, Pleasures Delight, Beautiful, Beautiful
Love, White Linen, Pure White Linen, and Youth-Dew.
The
complimentary gift-wrap
service ensures the fragrance sets are received beautifully
wrapped, and presented with a gold bow and gift card. A tip to make
the gift more personal is to leave the gift card blank, so that
you can fill it in by hand when you receive it.
However,
if fragrance isn’t her thing, there are many more Mother’s
Day gift ideas available on the Gift Finder
that allows customers to browse and buy gift ideas by category,
price bracket and recipient.
For
the thousands of visitors the Estee Lauder site
receives every day, the cosmetics giant also provide a number of
free advice guides from International Makeup Artist, Alan
Pan, including a foundation application guide, an eye shadow
application guide, a brush guide, and a skincare regime guide. There
is also an interactive online Skin care Consultation,
to take customers through their individual skin regime.
About
Estee Lauder
In 1946, Estee Lauder started business with one
face creme, and the desire to bring out the beauty in every woman.
By the time the revolutionary fragrance Youth-Dew
was introduced in 1953, the Estee Lauder Company
had already won a reputation for innovation, research and quality.
Now
Estee Lauder's skincare, makeup and fragrance collections
exemplify the best that technology, science and arts can achieve.
The Estee Lauder name on a product is recognised
in over 100 countries for quality and has gained a worldwide reputation
for elegant, and luxurious products that uphold the finest standards
of excellence through extensive research and stringent product testing.
The
Estee Lauder Companies’ annual Breast Cancer Awareness
Campaign involves all of the 18 brands that make up The
Estee Lauder Companies. They collectively represent
The Breast Cancer Research Foundation’s first and
largest corporate supporter. Estee's daughter-in-law was the creator
of BCRF's signature pink ribbon. Over $10 million has been raised
for The Breast Cancer Research Foundation since
1993. Another $1 million was raised from their retail partners since
July 2002.
Web
Site: http://www.esteelauder.co.uk/home.tmpl
Contact
Details: PR contact:
Brona McCafferty
Estee Lauder
73 Grosvenor Street
London
W1K 3BQ
08700346911
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