Press Release Summary: http://www.archeryaccessoriesonline.com has launched its e-commerce enabled website. The site has been launched to help customers quickly choose their products without taking the pain of going to the store. Mr. Greg Randall, the promoter of the company said that the initiative to launch a full scale website was launched around 6 months back with development activities starting 5 months back. After many reviews and testing the site was successfully launched in the last week of July'08. Mr. Randall held a press conference to announce the launch of the website. He expressed satisfaction that after months of hard work the site has come to its present shape. The "easy to shop" site has all the features that any online buyer would expect.
Press Release Body: http://www.archeryaccessoriesonline.com has launched its e-commerce enabled website. The site has been launched to help customers quickly choose their products without taking the pain of going to the store. Mr. Greg Randall, the promoter of the company said that the initiative to launch a full scale website was launched around 6 months back with development activities starting 5 months back. After many reviews and testing the site was successfully launched in the last week of July'08. Mr. Randall held a press conference to announce the launch of the website. He expressed satisfaction that after months of hard work the site has come to its present shape. The "easy to shop" site has all the features that any online buyer would expect.
Some of the most popular products have been prominently displayed on the front page, with the rates quoted in bold. Shoppers can add any number of items to their shopping cart and make an online payment using any of the accepted Credit Cards. Explaining the security features of the site Mr. Randall explained that the site has been rigorously tested to eliminate any security loopholes. It has been certified by the "Better Internet Bureau" which is a trusted authority on authentication of online businesses. Some of the other features of the website include an advanced search mechanism using which shoppers can quickly search any products of their choice.
Answering to journalists queries on how soon he expected to see business generated from the site, Mr. Randall explained that marketing initiatives have already been started and he expects to see results with the next couple of months. The site will target customers all over the United States. It has tied up with a leading logistics company to ensure that the items are quickly delivered to the customer's doorsteps.
http://www.archeryaccessoriesonline.com company will give a 30 day replacement guarantee to customers on products such as Bowhunting Equipment, Archery Equipment and Archery Accessories. This will ensure that customers are fully satisfied with the products that are delivered. The company has laid great emphasis to the supply chain to ensure that customers get delivery of their products quickly. A robust procurement system is in place to ensure that all products displayed on the site are readily stocked. Shopping on the site has been made very simple. The company has taken the help of usability experts to ensure that the navigation of the site is kept simple. The company has already got a broad range of products on the catalog and will keep adding more products as and when they are launched in the market.
Mr. Randall expects the company to generate profits from the third quarter of this year. After discounting all the costs involved in developing the site and the marketing aspects profitability margins are expected to be in the double figure mark. Existing customers of the company have already expected satisfaction at the launch and some of them have already taken their shopping online.
In a post lunch tête-à-tête with customers and journalists Mr. Randall was seen discussing the various complexities of this niche business.
2012
