Boots and its customers aim to make it to £4m for Breast
Cancer Care
Released
on: October 9, 2008, 5:10 am
Press
Release Author: Boots
Industry:
Retail
Press
Release Summary: Boots aims to reach the £4m donation mark
for the charity Breast Cancer Care.
Press
Release Body: Boots has revealed that it hopes,
with the help of its customers, to reach the £4m
donation mark for the charity Breast Cancer Care,
as this year’s Breast Cancer Awareness Month
begins,.
Boots
has supported Breast Cancer Care for the past
eleven years, and during that time has raised almost £3.5m
pounds for them. This year, Boots hopes to break
the £4m pound barrier with the help of staff and customers.
Once
again No7, the UK’s largest cosmetic brand,
is selling some beautiful products with a donation to Breast
Cancer Care. This year, No7 has created
two exclusive limited edition Breast
Cancer Care products, with 20% of the purchase price
being donated to the charity for every one sold.
The No7 Breast Cancer Care All-Over face Powder is
embossed with a pink Breast Cancer care ribbon in the center of
the shimmery compact which helps skin look fresh during the winter
months. Followers of this season’s trend for natural looking
lips can also support a worthy cause with the No7 Breast
Cancer Care Lip Gloss.
There
are also other ‘pink ribbon products’ available to
buy, from a kabuki brush with its own pink pouch through to pink
ribbon nail files, a key charm and a compact mirror. Stores will
also be selling pink ribbon key rings and pin badges featuring
the new Breast Cancer Care ribbon design. In
addition, No7 teams around the country will join
in the fun with some innovative fund-raising ideas.
Breast cancer is now the most common cancer in the UK, with almost
46,000 people diagnosed every year. Breast Cancer Care
is there for anyone affected by breast cancer. They bring people
together, provide information and support, and campaign for improved
standards of care. They use their understanding of people's experience
of breast cancer and their professional expertise in everything
they do.
Boots
is the UK’s leading health and beauty retailer and is considered
one of the most trusted brands in the UK (Customer Trust Index
January 2007). Each year Boots supports a variety
of charities, including The Eve Appeal, BBC Children in Need and
Breast
Cancer Care. In 2007 Boots
raised approximately £2.4million for their chosen charities.
Boots
would like to thank all of its customers for its support of the
campaign over the past eleven years – this fantastic figure
could not have been raised without their help.
About
Boots
Boots is the UK’s leading retailer of health and beauty
products, including make
up, as well as health information.
Boots
Pharmacy Superintendent is responsible for healthcare advice provided
in relation to Pharmacy medicines and other healthcare advice
located within the Boots Pharmacy pages of Boots.com. Boots.com
is the trading name of Boots.com Direct Limited (VAT no. 116 3001
29) an Alliance Boots company. All other information and advice
on boots.com is the responsibility of Boots.com Direct Limited.
Web
Site: http://www.boots.com
Contact
Details: Carrie Eames
PR Manager
Alliance Boots
D90
Thane Road
Nottingham
NG90 1BS
0115 959 5995
2012
