Released on: October 16, 2008, 11:44 am

Press Release Author: California Exotic Novelties

Industry: Retail

Press Release Summary: Exquisite design and modern innovation come together in
perfect harmony in California Exotic Novelties new product creation. Maintaining
their tradition of creating sensual products that reflect the needs and desires of
today's modern woman and couples, California Exotic Novelties (CEN) introduces
"Oui," (pronounced "wee") a sleek, simple crescent-shaped personal massager.

Press Release Body: WOMEN SAY YES! YES! YESSS! TO "OUI" FROM CEN

Elegant contemporary design highlights
discreet new personal massager.

For Immediate Release
09/2008

"We developed 'Oui' to be sleek, contemporary and discreet" says Susan Colvin,
President and Founder of California Exotic Novelties. Its simplistic one button
design provides instant pleasure and its charming design is available in four
glamorous high-gloss colors (Chrome, Black, Pink, and Purple), and includes a travel
bag. "The response from women has been overwhelming," says Colvin.

Exquisite design and modern innovation come together in perfect harmony in
California Exotic Novelties new product creation. Maintaining their tradition of
creating sensual products that reflect the needs and desires of today's modern woman
and couples, California Exotic Novelties (CEN) introduces "Oui," (pronounced "wee")
a sleek, simple crescent-shaped personal massager.

"Oui" is petite and discreet, but don't let its size fool you. It's super powerful!
With its unique elegant shape it fits in the palm of your hand ... and delivers
ultra-pleasurable sensations at the touch of a button. "Oui" is truly a vibe for the
sophisticated woman, a perfect blend of contemporary design and innovative
technology.

It will come as no surprise that CEN should produce an item so chic, fashionable and
avidly accepted by the female market. After all, CEN is the only woman-founded,
woman-directed company in the industry, with women in many executive positions. This
gives the company the advantage of a built-in feminine perspective, which has proved
highly successful for product development.

"We understand what women want," says Colvin, "That's why the 'Oui' line is already
becoming all the rage. And our distributors and retailers are equally enthusiastic
about it. It's always nice to know that we're pleasing our customers."

For additional information on California Exotic Novelties, please contact Al Bloom
at (909) 465-4946 or via e-mail al@calexotics.com.

For sales, contact your local California Exotic Novelties distributor or visit
www.calexotics.com.


Web Site: http://www.calexotics.com

Contact Details: Talia Mays
pr@davenewman.com
-------------
Dave Newman Advertising
1805 W. Magnolia Blvd.
Burbank, CA 91506
(818) 861-7444 voice
(818) 301-2704 fax
http://www.davenewman.com