M&S Money Launches Premium Club
Released
on: May 19, 2009, 7:42 am
Author: M&S
Money
Industry: Financial
M&S
Money has launched its new Premium Club which will offer shopping
and travel membership benefits exclusively to M&S Credit Card
holders - including both new and existing customers.
M&S
Premium Club membership benefits include triple loyalty points
on the M&S
Credit Card* for all shopping at M&S, both in-store and
online, special treats throughout the year, including birthday
gifts and seasonal treats, and worldwide multi-trip family travel
insurance, which includes extra cover for winter sports and independent
travel.
Amanda
Newman, M&S Premium Club Manager, commented: "Premium
Club offers our credit card holders more of what they want from
M&S, with exclusive access to a collection of benefits and
rewards with an overall value several times the cost of membership.
"Our
customers love the M&S loyalty scheme and, with Premium Club,
they will get their money back in many ways. Being able to earn
triple points has created great excitement with customers, as
they will get three times the reward for the same amount of shopping
at M&S."
Existing
M&S Credit Card holders can apply to join Premium Club at
M&S stores, by phone or online. New customers can apply for
the credit card and M&S Premium Club via the same methods,
using just one application form.
New
research** commissioned to celebrate the launch of M&S Premium
Club confirms that shoppers are on the look-out for value. In
order to save money, over a third of those questioned (35%) said
they’d buy a package of goods that's worth more than the
price they paid. A further 19% regularly collect loyalty vouchers
and money off coupons.
Shoppers
are even more intent on being rewarded for their loyalty, with
nearly two thirds (64%) expecting to receive extra loyalty rewards,
and a further 50% wanting discounts on items they buy regularly.
On the customer service side, 38% would like recognition and being
treated with courtesy, and another 24% want to feel special and
receive free gifts.
Notes to Editors:
* M&S Credit Card 15.9% APR typical variable (the rate received
will depend on assessment of the customer’s circumstances).
** Research carried out on behalf of M&S Money by YouGov 24th
to 27th April 2009, among 2,221 people aged 18 and over.
About M&S Money:
M&S Money (the trading name of Marks & Spencer Financial
Services) was founded in 1985 as the financial services division
of Marks and Spencer Group plc. The company is now a top ten credit
card provider and the second largest travel money retailer in
the UK. M&S Money also offers a range of insurance cover,
including home
insurance, car insurance, pet
insurance, and wedding
insurance, as well as loans, savings and investment products.
In
November 2004, Marks & Spencer sold M&S Money to HSBC.
The Group serves customers worldwide from around 9,500 offices
in 86 countries and territories. With assets of US$2,527 billion
at 31 December 2008, HSBC is one of the world’s largest
banking and financial services organisations. HSBC is marketed
worldwide as ‘the world’s local bank’.
M&S
Money has an executive committee comprising an equal number of
representatives from HSBC and Marks & Spencer.
PR Contact:
Liz Nield
M&S Money Press Office
Marks & Spencer Money
Kings Meadow
Chester
CH99 9FB
01244 686 068
www6.marksandspencer.com
2012
