Barclaycard Unwind sponsors Heart's Fourth Love Music Live
Released
on: March 08, 2010, 6:42 am
Author: Barclaycard
Industry: Entertainment
Barclaycard Unwind has announced that it will be sponsoring
Heart's fourth exclusive Love Music Live.
The multi talented singer-songwriter Sharleen Spiteri will perform an exclusive and
intimate gig for Heart listeners on Thursday 4th March at Orchid in London's West
End. It follows the huge success of Heart's first three 'Love Music Live with
Barclaycard Unwind' events which featured the Grammy Award-winning Michael Bublé
and the legendary Spandau Ballet in London and Seal in Los Angeles.
Known for fronting iconic pop-rock band Texas and following the success of her UK
top 3 debut solo record, Sharleen is back with a brand new album. The Movie Songbook
is a collection of her favourite cinematic showstoppers featuring popular songs such
as Xanadu, a re-worked version of the 1980 number one hit. Sharleen's version of
Xanadu features on the current Heart television advert and the track is fast
becoming a huge favourite with listeners.
Love Music Live with Barclaycard Unwind will
be promoted across all 33 stations in the current Heart network. Tickets to the
exclusive event can be won on-air and online at heart.co.uk. In addition, tickets
can be won at barclaycardunwind.com which was launched as part of Barclaycard's
on-going music strategy and allows its credit card customers to access more of
the music they love, as well as making it easier for customers to get the best music
tickets.
Dan Mathieson, Head of Sponsorship at Barclaycard; "Heart's Love Music Live is the perfect fit with Barclaycard's music strategy as
we continue to give our customers access to the music they enjoy and tickets to the
best gigs around the world. We are delighted to team up with the entire Heart
network as they launch Love Music Live and stage one of the most exciting gigs this
year with Sharleen Spiteri."
- ENDS -
About Heart
First launched in the West Midlands in 1994, Heart arrived in London in 1995 and the
East Midlands in 2005. In the latest radio industry figures*, Heart celebrated its
position as the UK's largest commercial radio network, attracting over 300,000 new
listeners during the last 12 months, with over 7.2 million listeners tuning in
across the Heart network each week.
* Source: RAJAR / Ipsos-MORI / RSMB, period ending December 2009, all stations and
groups results are reported on their specified reporting period and TSA.
About Barclaycard
Barclaycard, part of Barclays Global Retail Banking division, is a leading global
payment business which helps consumers, retailers and businesses to make and accept
credit card payments flexibly, and to access short-term credit when needed.
The company is one of the pioneers of new forms of payments and is at the forefront
of developing viable contactless and mobile payment schemes for today and cutting
edge forms of payment for the future. It also issues charge and credit cards to corporate
customers and the UK Government. Barclaycard partners with a wide range of
organisations across the globe to offer their customers or members payment options
and credit.
In addition to the UK, Barclaycard operates in the United States, Europe, Africa and
the Middle and Far East.
Key facts published in February 2010;
number of UK customers: 10.4m
number of International customers: 10.8m
number of retailer/merchant relationships: 87,000
Contact Details: John Chittenden
Deputy Head of Press
Global Radio
30 Leicester Square
London
WC2H 7LA
020 7054 8843
2012
