Pitney Bowes Offers Integrated Product Suite For Transactional Print-To-Mail Applications
Released
on: June 02, 2010, 4:27 am
Author:
Pitney Bowes
Industry:
Marketing
Pitney Bowes, mail and messaging technology specialist, has
teamed up with Objectif Lune, a leader in PostScript and Windows-based
printing solutions and workflow software, to introduce integrated
print-to-mail solutions for the cut-sheet office environment.
These new solutions provide document composition, variable data printing, and postal
savings, with a Print-to-Mail workflow that includes email, fax, and other
electronic delivery options. The printing solutions transform customer-facing,
transactional documents, such as statements and invoices, into high quality,
engaging trans-promotional and promotional communications with no changes to the
host system.
The integrated product suite includes Objectif Lune's PlanetPressSuite with a new
Scan, Code Utility that enables the automatic insertion of model-specific Pitney
Bowes compatible bar codes and Optical Mark Recognition (OMR). This ensures that
customers gain the peace of mind that documents of variable length can be
automatically inserted through an intelligent folder and inserter interface. This
means the right contents reach the correct destination first time.
PlanetPress Suite enables the easy creation and printing of transactional,
promotional and transpromotional documents. The suite also offers advanced automated
distribution and workflow management capabilities. Documents created with the
PlanetPress Suite can be printed, archived, emailed and/or faxed as a part of a
comprehensive customer communications management solution. Conditional text,
business graphics and images can be incorporated based upon information contained
within the data stream that is optimized for high speed printing. Targeted, customer
specific marketing messages can also be added to cross-sell related products or
services.
PlanetPress will also help organisations save money on postage through the ability
to combine multiple documents for the same recipient into a single envelope. The
optional address cleansing module will eliminate wasted postage by removing
duplicates and non-current addresses from a print and mail file. Documents can even
be sorted into post code order prior to printing. This ensures that mail is
presented to the carrier in compliance with postal workshare products such as
Mailsort from the Royal Mail.
Phil Hutchison, Tactical Marketing Director, Pitney Bowes stated: "Today's mailers
are looking for document management solutions that can help provide enhanced data
printing opportunities and greater postal savings. Our collaboration with Objectif
Lune will offer customers an integrated product suite for the cut sheet office
environment that can help maximize envelope contents and marketing efforts while
reducing overall postage spent."
Didier Gombert, President and CEO of Objectif Lune stated: "All companies print
transaction documents that end up in the mailstream, invoices and statements being
good examples. Many companies do not consider mail discounts and postal automation
due to perceived complexity or cost. This strategic relationship and the combined
technology brings within reach of most companies; significant cost savings and
workflow automation with a compelling ROI. Print to mail is now a reality for all."
The combined solutions are now available from Pitney Bowes.
About Pitney Bowes:
Celebrating its 90th year of innovation, Pitney Bowes provides software and services
that integrate physical and digital communications channels alongside hardware like
franking machines, document binders, folders and inserters, letter openers and address printers. Long known for making its customers more productive, Pitney Bowes is
increasingly helping other companies grow their business. Pitney Bowes is a $5.6
billion company and employs 33,000 worldwide.
PR contact:
Matt Howell
Pitney Bowes
c/o. Lindsell Marketing
7-9 Praed Street
London
W2 1NJ
+44 207 087 8055
2012
